We’ve created our own agency submissions process – a little different than most – which we need you to follow. It’s explained below.
The good news is that we are always looking for new talented writers wanting to tell us about their book.
We launch the careers of new authors constantly. We have, of course, an established roster of writers we represent, and the majority of our time is spent supporting those clients and promoting their interests. But we do love to find new novelists, new subject experts, new thought leaders and new storytellers. We’re interested to hear from anyone with an extraordinary story or set of ideas to convey. We also like to see evidence that you have been building awareness of your work and that you are likely to find an engaged readership.
We have always represented a great deal of memoir, many of these authors are already widely known, some just come with an exceptional story, others are so moving or funny that the book is simply irresistible. It is very hard to get publicity and attention for new books in a crowded marketplace. So in non-fiction, we – just like every publisher – favour writers who have already established a public reputation and have built a following, whether in social or traditional media, or with public events.
We also love delving into new areas of knowledge. If you are an established subject-expert with a positive reputation and an original message to convey, we want to hear from you. If you’ve developed your own fan base of followers because you have something distinctive and powerful to say, get in touch. The precise area of your expertise is not an issue. It could be in strategic thinking, triathlon winning, economic theory, garden design, the impacts of social media on women, creating social change, sustainable home-farming, relationship-counselling, group psychology, vegan cooking, improving family dynamics, 19th century history, 18th house restoration, sex therapy, house-buying, the history of African-American cinema, cosmetic medicine or anything else. We have already sold books (or are currently working on them) with experts in each one of the subjects listed above. It’s a joy for us to learn about new subjects; our authors teach us their expertise and we help them convert their knowledge into a book (or books) that will excite readers and capture the attention of leading publishers. We then secure the best deal for you and review and check on the publisher’s process from the finalising of your manuscript through to the publicity and marketing.
We also have an exceptional children’s fiction list, where we already represent world-class, prize-winning writers and illustrators. We are always interested in new talent here too.
If you write stand-out literary fiction or riveting and distinctive genre novels (especially crime fiction and women’s commercial fiction) we also want to hear from you. We consider digitally-published crime fiction to be an exciting opportunity for authors seeking a wide readership for mainstream crime fiction.
Our two agency principals, Ivan Mulcahy and Sallyanne Sweeney, are both originally from Dublin, so it’s no surprise that our list of Irish authors is exceptionally strong. Our agency however is based in London and we are most often selling our author’s books to UK publishers. We represent many well-known British public figures and authors and are equally interested in finding new British writers.
Now, to the problem: we receive a huge volume of book submissions. We try to give each new manuscript its due attention, but the sheer amount of them has – in the past – been overwhelming. Our goal is to be fair to each person who has sent us a book proposal. Sometimes (with a novelist) it’s the writing itself and the story idea that deserves close scrutiny. With subject-led non-fiction books by experts, it’s the concept and vision of the book that’s important. If the person submitting has already built a significant following of people interested in their work (e.g. on social media), then we will want to spend time examining that fan base closely. To give each submission its due, we needed to create a way to grasp the critical elements of every book proposal quickly.
We came up with a solution. This agency’s new submissions process is an innovative approach which allows us time to think about you and your book. It’s explained below.
The reality is that most submissions we receive are neither to our standards nor align with our taste. The standard issue is clear; a great many people submit books to agents that aren’t up to the publication standards of first-rate publishers. It’s clear that they have not sought independent editorial scrutiny and evaluation of their manuscript, by someone with a good eye of writing, before submitting to agents. On the other hand, “taste” is not a value judgement; it just means that we (the agents who read the submission) have not connected with the book; it doesn’t move or excite us. Another agent at another agency could have a very different response.
Our Submissions inbox used to receive many submissions from around the world but we seek to represent authors from the UK and from Ireland only. We are based in London and, both the directors of the agency being from Dublin, have a strong connection with Ireland. We have proved to be first-rate agents for writers based in either country. But if you are based in the US or continental Europe or Asia, seek representation in your home country and do not submit to us. A literary agent based in London is not best placed to offer you good support. We have a rare few exceptions to this rule, but these are based on a personal connection with the author.
The gap in the submission standards, our taste and sometimes the writer’s location means that we receive a great many manuscripts that we are never going to take on. Yet they have to be reviewed. When we do put aside time to examine what has been sent into us by prospective new authors, we can be rushed when it comes to making judgements about the submissions we are sent, or simply don’t even have the time to engage deeply with what we are reading.
This submissions process changes all that. We want to ensure we can consider each writer submitting to us as an individual. We want to have a moment to absorb an extract of their work, to perceive a style, a tone, an originality, an energy or a freshness in your submission. Occasionally a book submission is of such obvious and rare quality that we just know we would love to represent the author. And then there are some submissions that display talent and potential, athough the book submitted is not quite there. We want to have the time to respond positively to those writers, to offer them advice about how their book could be redrafted and resubmitted to us.
Let’s be clear though: you should never submit to an agent for the purposes of getting editorial feedback. There are writer’s groups everywhere, many offering free support to each other. There are low-cost creative writing courses available. There are independent skilled readers to be found via your personal network of connections who can read your manuscript and give you their honest assessment. Writing is rewriting. Once you’ve honed your submission and feel some confidence that you have something exciting ready, you should submit to us in the belief that you’ve written something that could be considered by first rate publishers.
We also want to check you have thought about our agency, at least a little. We’re mid-sized; big enough to have all the people needed for foreign rights selling, TV/film rights opportunities, script development, author financial administration and author support. Yet we are small enough that each client matters. We take the time to find you success and we stay with you if that success is a long time in coming. We are part of the MMB Creative agency group; our colleagues in the theatrical agency and voice agency divisions work with us on shared clients every day.
That’s it for now about the submissions process. We look forward to hearing from you.
We want just four things from you. The should be included in a single document, not separately.
If you have written much or all of your book already, please do not be concerned that we are judging its merits based on such a short sample. First, we review your submission through this process. Then, if we admire what we read, we will ask you to send more of the writing. You will be contacted by one of the agents.
Our goal is to review all submissions within four weeks of receipt. We hope to acknowledge each of them in that time. But if you haven’t heard from us within a month, then please assume that we don’t think your book is right for this agency.
N.B: We accept that you may want to submit to us and a few other literary agents at the same time. But if you are sending your submission to many agents simultaneously then we would rather not be included.
If your submission doesn’t follow our guidelines here, it cannot be considered.
In order to direct your submission to the right person, we have specific emails for the different category of books we consider. If there is no email category for your genre of book, then it is not a type of book we represent.
NON-FICTION SUBMISSIONS including all original book ideas by established experts on any subject and also memoir and autobiography.
Please send your four-part (in one document) submission to: Nonfiction@mmbcreative.com
CHILDREN’S BOOK AUTHOR SUBMISSIONS
Please send your four-part (in one document) submission to: Childrenswriter@mmbcreative.com
CHILDREN’S BOOK ILLUSTRATOR SUBMISSIONS
Please send your four-part (in one document) submission to: Childrensillustrator@mmbcreative.com
LITERARY FICTION AND GENRE FICTION
We divide fiction submissions into genre and literary categories. Genre fiction we define as any novel that follows the form and style of a particular genre and would be satisfying to fans of that genre. We are particularly interested in the crime/thriller, women’s commercial fiction, mystery, adventure and horror genres. Literary should be distinguished by exceptional writing. Where the story is more striking than the language in a ‘literary’ novel, it is sometimes labelled in the publishing industry as “Original Fiction”. Yes, such labels can be reductionist. But they help us here to work through the submissions. We also separate writers who identify as Irish from writers that identify as from the UK. Because of market size and publisher distribution power, we normally look to place both Irish and UK writers with a first-rate UK publisher who will then sell and distribute their book in both the UK and Ireland. However, in some cases, it can be more appropriate to seek to place an Irish writer with an Irish publisher, based in Ireland. So, it makes it easier to consider the two separately.
Genre Fiction from Irish writers
Please send your four-part (in one document) submission to: firstname.lastname@example.org
Literary/Original Fiction from Irish writers
Please send your four-part (in one document) submission to: email@example.com
Genre Fiction from UK writers
Please send your four-part (in one document) submission to: firstname.lastname@example.org
Literary/Original Fiction from UK writers
Please send your four-part (in one document) submission to: email@example.com
If we like what we read, we will get back to you within four weeks. Thank you for your interest in our agency. We wish you success with your writing.